Hughes had the official ribbon cutting at the Grand Opening of their new 36,000 SF Administration center on May 28. This facility brings together 73 employees from four separate locations and provides for an additional 35 to 40 future growth positions. The credit union also used this opportunity to roll out the new logo and image campaign put together by BCI’s Strategic Brand team. The credit union has been aggressively marketing this grand event with billboard advertising, special events at the local mall and direct member communications. All branches were part of the new identity program with a comprehensive re-signing program and apparel for all employees. BCI is proud to have had the opportunity to work with the outstanding management and staff of the credit union throughout the planning, design, construction and branding phases of creating the new face of Hughes.